Qualifications: Calling all marketing leaders of the future
Webinar

Qualifications: Calling all marketing leaders of the future

  • Broadcast: Monday 23 September 2019
  • Sarah Brook

Developed using extensive research from a wide range of employers, CIM’s Level 7 Marketing Leadership Programme enables marketers to take key influences, apply strategic thinking and match them with organisational resources to deliver on business objectives.

CIM provides delegates with enhanced flexibility over the 18-month period through a blended, online and face to face learning approach.

Attend our webinar to discover more about the three modules of the qualification and explore ways in which it could help you take the next step in your career.

  • Contemporary Challenges (mandatory) – develops the skills required to analyse emerging and changing market challenges and dynamics and then to develop a suitable strategic response
  • Leading Change (mandatory) - for those delegates who want to build the case for change and lead and manage that change within their organisation
  • Managing Business Growth (elective) – gain the skills required for the identification of the potential opportunities for organisational growth in line with strategic priorities
  • Consultancy (elective) – enables delegates to develop their consultancy skills.

 

About the Speaker

Sarah Brook
Sarah Brook Senior Examiner, CIM

An MBA B2B marketing professional and FHEA lecturer, Sarah Brook is an experienced lecturer and business consultant across a wide range of business topics including: marketing, management and leadership; organisational design; strategic thinking; and people management.

Utilising extensive business experience to demonstrate how theoretical content is applied in the business world. Ten years experience at director level with a reputation as a results driven visionary leader. Skills base acquired through a combination of detailed practical exposure and managerial responsibilities across Marketing Communications, Reputation and Brand Management, Strategic Marketing, Marketing Planning, Customer Insight, Product Management and Innovation.

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