Practical Insights: Key principles of customer experience

Practical Insights: Key principles of customer experience

  • Broadcast: Tuesday 29 January 2019
  • Tim Fidgeon

In this month's Practical Insights webinar, we discuss the key principles that make up effective customer experiences from mapping to expectations and consistency with the customer journey.

What you'll learn:

  • How to design effective customer experiences
  • Evaluate and improve existing customer experiences
  • Questions to ask when recruiting for customer experiences


About the Speaker

Tim Fidgeon
Tim Fidgeon Course Director, CIM

Tim Fidgeon is one of the UK’s leading digital trainers and consultants. He holds an MSc in Human-Computer Interaction and has been helping organisations develop market-leading digital strategies, experiences, and content since the late 90s. After leading the User Experience teams for several large digital agencies, he is now a freelance trainer and consultant.

He has recently worked with: Coca-Cola, Sony, Vodafone, and General Motors.

His articles on digital marketing and user experience have been published by .net magazine, New Media Knowledge, Usability News & Web Standards Group.

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