Practical Insights: Creating the 'digital business'

Practical Insights: Creating the 'digital business'

  • Broadcast: Tuesday 22 September 2015
  • Daniel Rowles

Exclusively for you as a member, this Practical Insights webinar sees Daniel Rowles, CIM Course Director, explore the real reasons that we fail at implementing digital effectively, as well as provide clear strategies to avoid and fix these common issues.

What you'll learn:

  • Digital capability in perspective
  • Why digital marketing is easy, but digital capability isn't
  • The capability framework
  • How to analyse your business challenges
  • Nine challenges and nine fixes

About the Speaker

Daniel Rowles
Daniel Rowles Course Director, CIM

Daniel Rowles has been working in digital marketing for the past 15 years, with extensive experience working both client side and within the agency environment, helping to plan and implement digital marketing strategies. 

He is also the voice of the Digital Marketing Podcast, a worldwide Top Ten business podcast in iTunes, Managing Director of and a lecturer at Imperial College and Cranfield School of Management.

Daniel Rowles Course Director CIM

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