CIM Marketing Podcast - Episode 2: The sexist ad trap
Podcast

CIM Marketing Podcast - Episode 2: The sexist ad trap

What are the consequences of the new ASA regulations on gendered advertising?

This podcast will:

  • Explore the landmark rulings against Philadelphia cheese and Volkswagen motors for gender stereotyping in TV ads
  • Examine whether the regulations are fit for purpose in the digital age
  • Ask whether the rules will eliminate – or exacerbate – harmful online content

     


Ben Walker Head of Media LID Business Media
Gemma Butler Director of Marketing CIM
Ally Lee-Boone Content and Engagement Executive CIM
Back to all