Practical Insights: The power of storytelling
Webinar

Practical Insights: The power of storytelling

  • Broadcast: Tuesday 19 May 2015
  • Anthony Tasgal

Have you ever wanted to create presentations that are more effective, compelling, insightful and actionable?

Join Anthony Tasgal in this Practical Insights webinar to learn how to move beyond data, facts and information, and harness the power of storytelling in your company’s integrated marketing communications.

With over 15 years’ experience in writing and carrying out courses on the subject of storytelling in business from across the UK to the US and France, Tasgal offers you with practical advice on: how to think, speak and present information in stories not catalogues; survive and thrive in the DRIP world; and avoid the duvet presentation.

About the Speaker

Anthony Tasgal
Anthony Tasgal Course Director, CIM

Anthony Tasgal – or Tas as he is normally known – has over 15 years’ experience in writing and carrying out courses on the subject of storytelling in business, from across the UK to the US and in France.

An expert in storytelling, “insightment” and applying new thinking to understanding consumer behaviour and decision-making, Tas was Founding Editor of Mintel Inspire – an interactive trends tool.

He regularly speaks at Admap and other industry events, and is a Course Director for CIM, a Lecturer at Bucks University and a Trustee of the Phoenix Cinema in East Finchley. Tas is also the author of “The Storytelling Book”, to be published on 30 September 2015.

Anthony Tasgal Course Director CIM

You can play this Webinar now if you're a CIM member

Are you a CIM member?

Become a member to enjoy full access to a wide variety of digital content and features on our site. Join CIM from just £13.00 per month for an annual membership.

Become a member
Back to all