Key Insights: Six steps to creating a quantified value proposition
- Live broadcast: Tuesday 20 March 2018
- 13:00 GMT
- Professor Malcolm McDonald
- 20 March 2018
- 510 views
This webinar will combine research from around the world in many different industries and the practical experience of both buying and selling products and services. Only 5% of companies have financially quantified Value Propositions (McKinsey) and developing them will differentiate your company. Even if you DON’T have any differentiation, the very act of financially quantifying the benefits, even if they are standard benefits, will give you an advantage over your competitors. Initially, this webinar will discuss the important questions of what problem are you solving and why should you change?
What you’ll learn:
- The need/justification for Quantified Value Propositions
- The Benefits of Value Propositions
- The six steps explained
Register now to attend the live webinar at the scheduled time.
Don’t worry if you can’t make it on the day, we’ll send you a link to the recording so you can watch as soon as it’s ready. Or you can watch on demand on Exchange.
We look forward to seeing you there!
About the Speakers
- 510 views